Episode #12 of The Digital Loop
In this episode, Paul and I focus on Personal Branding.
The Digital Loop: Personal Branding
The Digital Loop: Personal Branding (Audio Only)
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1. Personal Branding is …
2. You must take control of your presence online
3. Building Your Personal Brand
4. Tom Peters on the Brand You concept
5. David Armano on building your personal brand online
“Do not sell yourself. Inspire people to buy you”
Sir John Hegarty
“You can’t build a reputation on what you’re going to do”
Personal branding is:
Being different from your peers.
Being relevant and compelling.
Maximizing your strengths that add value.
Being memorable after the the world gets to know who are you, what you do and how you do it.
Making a difference and having impact on other people’s lives.
These two guys get it and I hope you too.
Photo credit: apletfx
In a previous video I spoke about what Personal Branding really is. Previously I have also posted Tom Peters’ views on the Brand You Concept. Well, to day I want to share with you a short insight on how to start building your personal brand right away!
So … What are your strengths? How can you maximize them so you can have an impact on the people around you? Think about it. This is the simplest way to start building your personal brand.