I have said it before, and I will say it again. In today’s cluttered world, full of noise and distractions, the best way to standout and connect with your audience/fans/clients (you get the point) … It’s by creating memorable experiences.
Here is great example of how, at the end of the day, you do not need huge budgets or spectacular gadgets to accomplish this. A good idea, fully connected to the core of the message is sometimes all you need. Nicely played Coke … nicely played.
Unlock the 007 in you. You have 70 seconds!