Innovation lessons from a skateboarder

Rodney Mullen, “the Godfather of street skating”, is widely considered the most influential street skateboarder in history, inventing most of the tricks used today. By the time he was 23, Mullen had already set new milestones for skateboarding winning 35 out of 36 freestyle competitions.

Today apart from being a successful entrepreneur, he continues to skate, innovate, and design some 30 years after he won his first world championship at the age of 11.

In this great TEDx Talk, Rodney shares valuable lessons on innovation based on his amazing experience as a skateboarder.

Enjoy!

TEDxUSC – Rodney Mullen – How Context Shapes Content

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