Monthly Archives: January 2012

The science of sharing: An inside look at the social consumer

These are two great infographics sharing the findings of a study conducted by Beyond together with the guys at M Booth, that really helps us better understand the social consumer.

Enjoy!

Part 1


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Part 2


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Related posts:

1. The World of Social Media
2. The growth of social media

Quote of the week

“Being a warrior is not about the act of fighting. It’s about the ability, courage and commitment to end the war within oneself and not quit until the job is done”
Richard “Mack” Machowicz

Dan Ariely’s take on marketing frameworks

In this remarkable short video Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and also best-selling author of the excellent book: Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions (Amazon affiliate link), shares a very valuable lesson connected with how people can become dependent to using defined frameworks to think and evaluate different situations. However, he also shows how you can actually create frameworks to help you think differently. Brilliant stuff!

By the way, I am sure you will really like his FN LN Marketing Framework.

Enjoy!

Clay Shirky on why PIPA and SOPA are a very bad idea

Clay Shirky, best selling author of the remarkable Here Comes Everybody: How Change Happens When People Come Together (Amazon affiliate link), visited the TED offices and shared a very clear and insightful manifesto about the impact of the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA).

This is a must watch!


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What is an entrepreneur?

Faris Yakob on Planning and Strategy in a digitally enabled world

This is a remarkable conversation between Edward Boches, Chief Innovation Officer at Mullen and Faris Yakob, Chief Innovation Officer at MDC Partners, about the new reality of Planning and Strategy in a digitally enabled world.

Enjoy!

Faris Yakob on Planning and Strategy from edward boches on Vimeo.

The World of Social Media

This is a very nice video infographic created by the guys at Video Infographs that shows the latest facts and figures about social media.

Enjoy!


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Related posts:

1. The growth of social media
2. Social Media World in Statistics
3. Social Media Revolution 2