From the 7th to the 9th of December 2011, Paris hosted one of the most important events in the world of web 2.0, digital communications, entrepreneurship and technology. I am taking about LeWeb 2011. This year’s conference was focused on SoLoMo (Social, Local, Mobile) and it was full of insightful presentations, exciting demos and inspiring discussion panels.
In the next few days, I will share with you some of the presentations and sessions that I appreciated the most. However, if you would like to watch the entire collection of videos you can go to LeWeb’s YouTube channel and go over the more than 70 excellent videos from this year’s conference.
Today, I want to share with you, a remarkable presentation by one of my favorite thought leaders and experts in the world of web strategy and social business. I am talking about Jeremiah Owyang, Industry Analyst and Partner at Altimeter Group who shared a very interesting concept entitled The Social Business Hierarchy of Needs.
Please find below Jeremiah’s slides.