Innovation is all about of value. I have the impression that most people think that in order to accomplish any truly innovative product or concept, they need tons of money or a very complex and complicated process.
In reality, innovation is all about the value the product or concept adds to its users. And the bottom-line is that you do not necessarily need state of the art technological advancements to accomplish truly valuable innovation. And if you do not believe me, I invite you to watch this remarkable video.
This video shows the story of one man having a huge impact on people’s lives with a plastic bottle, water and a bit of chlorine. Remarkable … simply remarkable!