Monthly Archives: March 2011

Great lessons from Cirque du Soleil

OVO "Cirque du Soleil"
Photo by eschipul

Cirque du Soleil is undeniably one of the most successful organizations in the world. Their creativity and determination to always deliver the highest level of quality in absolutely everything they do, has helped them grow into a multimillion dollar company with more than 20 super productions employing over 4,000 employees around the world.

As a former circus performer, I am one of their biggest fans. I have had the opportunity not only to attend to many of their shows such as Saltimbanco, Quidam, Alegria, La Nouba and OVO, but also to visit the company’s headquarters in Montreal, and I can testify that the level of commitment and connection that all of their employees have with each other is simply remarkable.

This video shows what is behind such incredible performance and what a huge influence has the organizational culture on everything they do. I am sure that everybody can take a lot of great lessons from it.


So … what are you doing to strengthen your organization’s culture? How are you integrating the people working with you? What are you doing to support your people’s development?

BONUS: Well as a small bonus I wanted to share with you a short video introducing Cirque du Soleil’s latest production, which will be premiering at Radio City Music Hall in New York: Zarkana


Great Books Series: Content Rules

In this episode of The Great Books Series I am sharing with you my recommendation on a remarkable book by Ann Handley and C.C. Chapman.

The title of the book is Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (Amazon affiliate link), and believe me, this book really rules!


In case you want to find out more about the book you can check the book’s website

Mitch Joel on the future of the web

As some of you may have already noticed, I am a big fan of Mitch Joel, President of Twist Image.

I have included his work on my 10 remarkable blogs you should read and 10 remarkable podcasts you should listen to posts. His book Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone. (Amazon affiliate link) is part of my required reading on my Internet Marketing course at Kozminski University.

Anyway, when Mitch Joel speaks … I listen (and I think you should too).

Back in February 2011 he gave a remarkable TEDx Talk in which he argues that the future of the web may not be social.


Reinventing social media

David Armano is SVP at Edelman Digital. His blog Logic+Emotion is full of fantastic insights and ideas on media and marketing and it is simply outstanding!

In this presentation he gave at TEDxPennQuarter he shares his views on reinventing social media.


Also, make sure you check out his articles at Harvard Business Review. They are simply excellent!

Related posts:

1. David Armano on building your personal brand online

How to accomplish any project

Everything you do in life is a project. Everything!

Taking care of your bills? … project
Going on holidays? … project
Any deal with your Clients? … project
All the work-related stuff you do at the office? … project
Your career? … project


So … I suggest you to get (very) good at managing and accomplishing projects.

Here below is a brief and simple explanation of what I have learned from people such as Seth Godin, Tom Peters, Scott Belsky and others.

How to accomplish any project

1. Set the deadline, or in other words the “D-Day”.

"How to accomplish any project"

2. Once you have the deadline established, identify all the important things that must be done in order to be able to accomplish the big/scary/challenging project on “D-Day”. Then break-down the big/scary/challenging project into smaller chunks containing all those critical actions that must be done and set milestones.

"How to accomplish any project"

3. Now that you have your milestones established, you don’t need to worry about having to deal with a big/scary/challenging project. You just have to focus on putting all your energy and effort into accomplishing the next milestone.

"How to accomplish any project"

4. Lather, rinse, repeat.

"How to accomplish any project"

5. On D-Day, regardless of what is the actual status of your progress …. you ship. No last minute extensions, no excuses. You deliver.

"How to accomplish any project"

6. Feel good. You are officially an achiever. Now go and get another cool / challenging / scary project.
"How to accomplish any project"

Great idea: Using video to reinvent education

As an educator and as somebody who lives and breaths social media, I am very excited to share with you this fantastic TED presentation by Salman Khan on how he is helping millions of students across the world with carefully structured series of educational videos on the Khan Academy’s YouTube channel.

According to their website, the Khan Academy has delivered over 42 million lessons to date. This is simply outstanding. Bill Gates calls this “the future of education“.

So, I strongly recommend you to watch this video and to take part on his journey to create what he calls a global one-world classroom.


Quote of the week

“The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it”.