Jeffrey Gitomer’s approach to the sale

Remarkable advice courtesy of Jeffrey Gitomer.

Enjoy!

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4. Doing your best
5. 10 remarkable YouTube channels you should subscribe to (including Jeffrey’s video: How to complete any sale that you try)

Quote of the week

“You can’t build a reputation on what you’re going to do”
Henry Ford

The social business imperative

A remarkable (and extremely informative) infographic based on Michael Brito’s upcoming book Smart Business, Social Business: A Playbook for Social Media in Your Organization (Amazon affiliate link).

The Social Business infographic created by Online MBA

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Related post:

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A conversation with Jay-Z and Warren Buffett

This is a remarkable video full of wisdom, valuable insights and inspiration. A close to one hour conversation with two business legends: Jay-Z and Warren Buffett.

Enjoy!

Update note: The video in YouTube has been removed by the user. Therefore, to watch the video click here.

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1. The Pursuit of Mastery

Gary Vaynerchuk on transparency, authenticity and why now is the best time to be an entrepreneur

A remarkable video with Gary Vaynerchuk.

Enjoy!

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Facebook brand interaction

Here is a great short video produced by Beyond Digital Consultancy, sharing some of the findings of their Facebook Brand Interaction Study, analyzing over 14,000 posts on the corporate Facebook Fan pages of the world’s 100 most valuable brands, as well as a consumer poll of near 4,000 people based in the UK and the US.

Enjoy!

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By the way, based on this study, they have developed a list of guidelines to help brands develop their own digital brand interaction strategies called: The Facebook Four. Check it out!

Related post:

1. Great video: Social Media Revolution 2

The dangers of personalized search results

This is a very interesting TED Talk by online organizer Eli Pariser who warns us about potentially dangerous side effects of personalized search results, or what he calls “getting trapped in an online filter bubble” and how as a result we are not getting exposed to information that could challenge or broaden our worldview.

Enjoy!

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Flipping the marketing funnel with Joseph Jaffe

Couple of months ago I was introduced to Joseph Jaffe while listening to Mitch Joel’s Six Pixels Of Separation podcast. In it, Mitch started a series of monthly episodes with Jaffe simply entitled “Jaffe and Joel“, in which they have very dynamic and engaging discussions connected to the world of digital marketing and social media. Those episodes are full of very interesting insights and concepts that I find very relevant and thought provoking.

So, a few days ago I started to read Joseph Jaffe’s latest book Flip the Funnel: How to Use Existing Customers to Gain New Ones (Amazon affiliate link), and I am enjoying it a lot. In it he argues that the traditional marketing funnel focuses mostly on acquisition of new customers, while overlooking retention of existing customers, and he argues that companies should invest the most effort in the most loyal and valuable customers by focusing on providing the highest quality customer experience.

This short video is not just as a “promotional video” of the book but actually a very interesting introduction to Joseph Jaffe’s views connected with marketing and customer service.

Enjoy!

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Quote of the week

“Nothing in the world can take the place of persistence. Talent will not; nothing is more common that unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination are omnipotent. The slogan ‘press on’ has solved and always will solve the problems of the human race.”
Calvin Coolidge

How high are your standards?

This video is not about running (well, actually it is, but that is not my point). This is a great video about setting high standards for yourself. It is about knowing what you are really made of. It is about stepping out of your comfort zone and pushing your limits.

So no, you don’t have to become an ultramarathon runner like David Goggins, but if you want to succeed (in anything) … you need to set high standards for yourself, and then go for it … everyday.

Enjoy!

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By the way, if you want to know more about this remarkable person, I highly recommend you to read the following article: David Goggins: The Toughest Athlete On The Planet?

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